Case Study · Event Mobile Application

Damascus International Fair 63rd Edition

A mobile digital experience developed for the 63rd edition of Damascus International Fair, connecting visitors with event information, exhibitors, products, sessions, navigation tools and digital event services inside one application.

Exhibitor Discovery Companies, products and event discovery
DIF 2026 Damascus International Fair
Welcome to the Fair Everything you need for a better event experience
Exhibitors
Products
Sessions
Favorites
QR Visitor digital identity connected to the event ecosystem
Navigator Find Your Destination
H 1
H 10
H 26
Exhibition Search Halls, exhibitors and locations in one mobile experience
Navigator Helping visitors reach exhibitors and locations
Project Overview

Turning the visitor’s phone into a personal digital guide for the exhibition.

The application was designed as part of a connected exhibition ecosystem rather than as a standalone information app. Visitors can move from exhibitor and product discovery to favorites, event content and practical tools that support the on-site experience.

63 63rd edition of Damascus International Fair
iOS Mobile experience for Apple devices
Android Application for Android devices
Navigator Hall, exhibitor and location discovery
Visitor Experience

The essential tools a visitor needs inside one event app

01

Exhibitor Directory

Browse participating companies and discover exhibitors and information connected to their event participation.

02

Products & Services

Explore products and services presented by participating companies before and during the exhibition.

03

Favorites

Save relevant exhibitors and return to them easily instead of relying on memory or paper notes.

04

Event Content

Present exhibition information, programs and event content through a structured digital experience.

05

Digital Identity & QR

Connect the mobile experience with the visitor’s digital identity inside the exhibition registration and access ecosystem.

06

Meeting Requests

Support interaction between visitors and exhibitors through event-related meeting request workflows.

Navigator

From knowing an exhibitor’s name to finding them inside the venue.

In a large exhibition, knowing that a company is participating is not enough. Visitors need to understand the hall, location and route to reach it.

The Navigator experience was developed to connect exhibitor discovery with digital floor plans, helping users explore halls and locations more effectively.

H 1
H 10
H 11
H 26
Connected Ecosystem

The mobile app is not isolated from event operations.

Masar Platform Event, visitor, exhibitor and content data connects to the central event management ecosystem.
Admin Dashboard Manage exhibitors, content and event data through web dashboards instead of hard-coding the application.
Connected Data The mobile experience uses the same event data that supports the wider exhibition ecosystem.
Visitor Journey

From registration to exploring the exhibition floor

Register Create the visitor profile inside the event ecosystem.
Open App Access the mobile experience and exhibition information.
Discover Explore companies and products.
Navigator Understand halls and locations inside the venue.
Connect Save favorites and interact with exhibitors and services.
Design & UX

Designed for visitors, not as a miniature admin dashboard.

The goal of the application is to make information faster and clearer while visitors move through the exhibition, prioritizing discovery, search and fast access to the most useful functions.

UX

Mobile First

An experience designed for use while moving through the exhibition venue.

AR

Arabic & English

A multilingual experience designed for the exhibition’s diverse audience.

Technology

A mobile application connected to the Masar backend ecosystem

The mobile experience connects with the Masar API ecosystem, allowing event data to be centrally managed and consumed by the application, dashboards and other digital event services.

Flutter iOS Android REST API NestJS PostgreSQL QR Navigator Event Data Role-Based Access
The Value

The exhibition experience starts before the visitor reaches the gate and continues across the venue.

The application gives visitors a direct digital channel to the exhibition instead of relying only on printed signage and fragmented information.

For the organizer, the mobile app becomes part of a broader digital ecosystem connecting registration, exhibitors, content and event operations.

Need a mobile experience for your exhibition or event?

SyrMedia can build a mobile application connected to your event platform, including exhibitors, products, content, favorites, QR, navigation and event-specific digital services.